DataGardener Solutions essentially provides two key things vital for any business – the ability to understand more about a company (albeit a supplier, customer, prospect or partner) in terms of financials, know-your customer and organisation, and the ability to generate new business through the development of bespoke marketing and prospect lists, be layering multiple data points upon one another – creating incredible granularity.
Our focus has moved from a starting point of Data Aggregation to Business Information and our focus is now on Business Intelligence.
With the core focus for businesses now on de-risking, the need for in-depth analysis of any supplier, buyer or partner is greater than ever, businesses are looking for greater insights to satisfy their due diligence. This element of the product is designed to enable professionals to efficiently discover information on specific companies that they are considering working with.
With the unprecedented shift in demand and supply patterns, companies will be looking in granular detail to see how competitors are responding in order to improve their sales and marketing channels. This element of the product is designed for professionals that want to use data to inform their strategy within a market.